Reactive printing is a digital printing process in which dyes are transferred to the print medium through chemical reactions. It is mainly used for printing textiles and is particularly suitable due to its high colour brilliance and long-lasting colour stability. Compared to other digital printing processes, such as sublimation printing, the reactive printing process has the advantage that it is suitable for a wide range of textiles and does not place any special requirements on the printing medium.
Above all, the fastness values, i.e. colour fastness, light fastness, wash fastness and rub fastness, are extremely good in the reactive printing process compared to, for example, the pigment printing process, which many manufacturers offer.